Frozen Pizza Market 2021 Key Players, SWOT Analysis, Key Indicators and Forecast to 2031

The rising working population and craving for instant snacks are driving the frozen pizza market. Frozen pizza is sold via store-based retailing including convenience stores, discounters, forecourt retailers, hypermarkets, supermarkets, food specialist and online retail platforms.

Frozen pizzas are simple to prepare and time efficient. Their convenience quotient is driving frozen pizza sales among urban consumers with hectic lifestyles. Future Market Insights (FMI) presents optimistic growth outlook, projecting frozen pizza sales to surge at 6% CAGR between 2021 and 2031.

Frozen pizzas are prepared with a wide range of toppings including vegetables and meat covering both health and taste requirements. They are commonly sold as ready to cook food products.

Additionally, consumers desire food items that are easier to transport while having a longer shelf life. Fast-paced lifestyles have influenced consumers to seek ready-to-eat foods. Consumers are willing to pay a premium price for products obtained from organic and authentic sources. Producers of frozen pizza are consequently pushed to provide detailed information through labels.

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Consumers are hesitant to buy frozen products owing to concerns over processed ingredients. By providing accurate information about the additives used in FDA-approved frozen foods, manufacturers can gain consumer confidence and long-term brand loyalty.

frozen pizza market price benchmark by key regions and crust type 2021

Frozen Pizza Market by Category

By crust type, frozen pizza market is segmented as:

  • Thin Crust
  • Thick Crust
  • Stuffed Crust

By toppings, frozen pizza market is segmented as:

  • Cheese
  • Meat
  • Fruits and Vegetables
  • Others

By sales channel, frozen pizza market is segmented as:

  • Store based Retailing
    • Convenience Stores
    • Discounters
    • Forecourt Retailers
    • Hypermarkets
    • Supermarkets
    • Food Specialist
  • Online Retail

By size type, frozen pizza market is segmented as:

  • Small
  • Medium
  • Large

By region, frozen pizza market is segmented as:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • The Middle East and Africa (MEA)

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Key Questions Answered in the Report

  • What is the current valuation of the frozen pizza market?

    The frozen pizza market is projected to surpass a valuation of US$ 18.3 Bn by 2021 end.

  • At what rate did the frozen pizza market expand in the last 5 years?

    The frozen pizza market exhibited steady growth at a CAGR of 4.8% in the last five years from 2016 to 2020.

  • What is the frozen pizza market demand outlook?

    The frozen pizza market is expected to register steady growth amid the COVID-19 pandemic in 2020. The market will register a CAGR of 6% between 2021 and 2031.

  • What are the key trends prevailing in the frozen pizza market?

    Leading frozen pizza manufacturers are focusing on product launches and flavor options. Also, there is a growing focus on nutrition and health including low fat and low-calorie options in the country.

  • What are the key factors driving the sales of frozen pizzas?

    Increasing demand for frozen convenience foods, improvements in recipes and frozen food storage and transport technology improvements are factors boosting frozen pizza sales.

  • Who are the key importers of frozen pizza?

    Nordic, Israel, New Zealand, Sweden and the U.K. are the leading importers of frozen pizza.

  • What is the cumulative share of the top five companies in the frozen pizza market?

    The top five companies operating in the frozen pizza market are Nestle S.A., General Mills Inc., Dr. Oetker GmbH, Conagra Brands Inc., and Schwan’s Company. These companies will cover 86% of the overall market in 2021.

  • Who are the key exporters of frozen pizza?

    The U.S., Italy, Switzerland, Germany, and India are the leading exporter countries for frozen pizza.

  • Which are the top 5 countries exhibiting high demand for frozen pizzas?

    The U.S., China, Brazil, Italy and India are among the leading markets for frozen pizza, exhibiting consistently high demand.

  • Which countries are the key producers of frozen pizza?

    As per Future Market Insights, the U.S., Germany, Switzerland, Italy and India are the top producers in the global frozen pizza market.

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