Over 3 thousand billion tons of powdered soft drinks were consumed in 2018, equaling a market value of US$ 10.6 billion. FMI’s new study reveals that consumption of powdered soft drinks is projected to grow at a subdued 2.3% y-o-y in 2019. Key factors identified in the FMI study can have a prominent influence on the overall growth of the powdered soft drinks market.

Powdered soft drinks are available as powdered mixes, in which, water is added and consumed as flavoured drinks. Their key ingredient is powdered fruit concentrate, and other ingredients that are added are sweeteners, preservatives, stabilizers, emulsifiers, and other functional ingredients required to provide a consistent product when mixed with water or other liquid.

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FMI has compiled a study on powdered soft drinks, which offers an analysis and forecast of the powdered soft drinks market, in its publication titled ‘Powdered Soft Drinks Market: Global Industry Analysis 2013–2017 and Opportunity Assessment 2018–2027’. This report on the powdered soft drinks market covers some of the vital facets that are key influencing factors on the demand and supply of various powdered soft drinks over the next several years. An in-depth review of the growth drivers, potential challenges, unique trends, and opportunities for market participants, equip readers to fully comprehend the overall landscape of the powdered soft drinks market. The report on the powdered soft drinks market also covers the analysis of key regions and countries of particular interest that are anticipated to become frontrunners or remain laggards over the forecast period. The report covers a historical analysis of the powdered soft drinks market from 2013 to 2017, and provides forecasts from 2018 to 2027 in terms of volume in metric tons and revenue in US$.

Powdered soft drinks are processed products that are formulated to mix with water to produce beverages typically similar to fruit juices or soda. Powdered soft drinks are formulated using various types of ingredients such as sugar, preservatives, emulsifiers, stabilizers, flavouring and colouring compounds, and sometimes with functional ingredients such as vitamins, minerals, and proteins, among others. Alternatively, ingredient systems are also available to accelerate the formulation of powdered soft drinks. The technology for the production of powdered soft drinks has continued to evolve over the past few years, and has resulted in enhanced taste, mouthfeel, texture, and other attributes that have provided consumers a convenient format for the consumption of beverages.

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Global Powdered Soft Drinks Market: Segmentation

Analysis by Flavour

• Cola
• Orange
• Lemon
• Mango
• Apple
• Berry
• Mixed Fruit
• Others

Analysis by End Use

• Institutional
• Foodservice/HoReCa
• Household (Retail)

Analysis by Sales Channel

• Hypermarkets/Supermarkets
• Discount Stores
• Mass Grocery Retailers
• Wholesale Club Stores
• Foodservice
• Others

Analysis by Packaging

• Carton Boxes
• Pouches & Sachets
• Cans
• Bulk Packaging

Analysis by Region

• North America
• Latin America
• Europe
• China
• Asia Pacific excluding China
• Middle East & Africa