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FMI, in its upcoming business report, elaborates the historical and current scenario of the global Gift Packaging market in terms of production, consumption, volume, and value. The report scrutinizes the market into various segments, regions and players on the basis of demand pattern and growth prospects.
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Crucial information and forecast statistics covered in the Gift Packaging market report will arm both existing and emerging market players with necessary insights to craft long-term strategies as well as maintain business continuity during a crisis such as the ongoing COVID-19 pandemic.
COVID-19 Impact Analysis on Gift Packaging Market
The recent outbreak of the COVID-19 has adversely affected various markets in the packaging industry, and the Gift Packaging market is no exception. Products which are deemed ‘essential’ continue to experience significant sales, while non-essential items faced a sharp decline in demand.
Following government’s measures, particularly social distancing norms and stay-at-home orders, companies operating in the Gift Packaging market have put their production on a halt. Additionally, movement restrictions and supply chain disruptions have created a logistical nightmare for market players, leading to severe product shortages in the global marketplace. Several market players are further planning to relocate their supply chain from China – the first epicenter of the COVID-19.
The FMI’s report includes an interesting chapter on preliminary impact of the COVID-19 on the Gift Packaging market. This allows both leading and emerging market players to understand the market scenario during a crisis and aids them in making sound decisions to gain a distinct competitive edge.
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Gift Packaging Market – Competitive Landscape
The global gift packaging market is highly competitive, with top five players accounting for nearly 10% of market revenue. Market players are entering into strategic acquisitions of small or regional players to fortify their presence across the regional markets.
For instance, Hallmark Cards is capitalizing on potential growth prospects by expanding its product portfolio across developing regions such as China, and India.
Hallmark Cards has implemented a strategy – ‘Grow with Hallmark’ – that allows customers to open their gifts and greeting cards in the stores per se. Similar strategies were Packlyn Ltd
- Smurfit Kappa Group
- Shenzhen Fuxiang Gifts & Packaging Co. Ltd.
- Ebro Color GmbH
Region
- North America (U.S., Canada)
- Latin America (Mexico, Brazil)
- Europe (Germany, U.K., France, Italy, Spain, Poland, Russia)
- East Asia (China, Japan, South Korea)
- South Asia (India, Thailand, Malaysia, Vietnam, Indonesia)
- Oceania (Australia, New Zealand)
- Middle East & Africa (GCC Countries, Turkey, Northern Africa, South Africa)
Gift Packaging Market: Segment Analysis
The global market is categorized on the following basis
By Packaging Type
- Primary Packaging
- Secondary Packaging
- Tertiary Packaging
By Product Type
- Gift boxes
- Containers
- Ribbons & Bows
- Gift Sacks
- Gift bags
- Wrapping paper
- Tissue Paper & Shreds
- Cellophane overwrap & bags
- Gift card & Money holders
- Others
By Materials
- Plastics
- Paper & Paperboard
- Metals
- Glass
- Others
Important Questions Answered in the Gift Packaging Market Report
- Which end user remains the top revenue contributor in different regional markets?
- At what rate has the global Gift Packaging market been expanding during the forecast period?
- How will the global Gift Packaging market look like by the end of the forecast period?
- What innovative strategies are adopted by Gift Packaging market players to stay ahead of the pack?
- What are the restraints affecting the growth of the global Gift Packaging market?
Key Offerings of the Report
- Growth Drivers and Opportunities: Comprehensive analysis on growth-driving factors and opportunities for market players in different regional markets
- Recent Trends and Forecasts: Detailed assessment on the latest trends, technological developments, and forecasts for a 5-year or 10-year period.
- Segmental Analysis: Extensive analysis on each segment and factors differentiating the role of these segments in market revenue forecasts and growth rate analysis
- Regional Market Forecast: Thorough analysis of each regional market to arm stakeholders with necessary information to take critical decisions
- Competitive Landscape: All-inclusive insights on both leading and emerging players vying for a slice of the Gift Packaging market