The remarkable expansion of the beauty and cosmetics industry has been encouraging leading brands to launch innovative packaging solutions for easy application of cosmetics and skincare products. Facial pumps are a result of similar innovations. The demand for convenient, precise, and better packaging solution for accurate unit dosage of facial skincare products with 0% risk of contamination, facial pumps have emerged as a well-hyped tool in the beauty and cosmetics sector.
In its new study, ESOMAR-certified market research and consulting firm Future Market Insights (FMI) offers insights about key factors driving demand for facial pumps market. The report tracks the global sales of facial pumps associated with skincare and makeup in 20+ high-growth markets, along with analyzing the impact COVID-19 has had on the packaging industry in general, and facial pumps market in particular.
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What is the Future Outlook for Facial Pumps Market in Comparison to Historic Sales?
In the beauty and cosmetics industry, facial pumps have gained immense popularity in recent years, though the discovery of these pumps happened a long time ago. Facial pumps are used widely as they provide convenience of application and a high rate of operating-variability in terms of flow rare, pressure and temperature.
Two types of packaging formats are available in the market. These include atmospheric packaging in airless packaging. An atmospheric packaging controls or modifies the atmosphere surrounding the product packed within a container. But, airless facial pumps use a very small difference in pressure of environment to generate a vacuum force that can remove the product from a reservoir once the valve is opened.
Airless facial care packaging can benefit consumers in different ways. Every cosmetic product consists of different antioxidants, which break down while exposed to the atmosphere. Airless packaging prevents this by regulating the passage of ambient elements that could alter the chemistry of skincare or cosmetic products once it comes in touch with them.
Moreover, facial pumps packaging ensures better consistent of dosage, which helps the consumer to use the accurate amount of product, preventing wastage. Furthermore, this type of packaging helps to prevent contamination as one does not need to open the packaging completely and touch the entire product to use it.
The required product can get easily pumped out when it is needed. Facial pumps also prevents the product’s formulation from getting exposed to air and for this reason, some of the leading beauty brands are putting extra effort to ensure that their products stand apart from other competitors. The increasing demand for facial pumps in cosmetics industry is expected to create growth opportunities.
According to FMI’s analysis, sales of facial pumps is anticipated to increase 1.2 times during 2030 in terms of 2020’s value
Premium packaging for cosmetics adds value along with sophistication to the product. This formula often involves use of special materials such as silk, leathers, and even canvas on the conventional bottles. Such packaging helps in enhancing consumer-satisfaction. It increases the chance of re-purchase by consumers and them recommending the brand to others. The rising demand for premium packaging is expected to help the market gain traction.
Some of the leading brands associated with cosmetics product manufacturing are concentrating on expanding their product portfolio by introducing innovative packaging solutions. This is expected to create considerable opportunities for manufacturers of pumps and dispensing systems such as three chambered pumps and dispensers.
Moreover, consumers have become more willing to pay higher prices for products with a presentable and an aesthetic look. This is anticipated to fuel the demand for premium and luxury packaging solutions over the forecast period.
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Facial Pumps Market by Packaging Format
Packaging Format
- Airless Facial Pumps
- Atmospheric Facial Pumps
Application
- Facial Skincare
- Facial Makeup
Region
- North America
- Latin America
- Asia Pacific Excluding Japan
- Eastern Europe
- Western Europe
- Japan
- Middle East and Africa (MEA)
Product Synopsis
A recent market report published by FMI on the facial pumps market provides global industry analysis for 2015-2019 & forecast for 2020-2030. The report offers a comprehensive assessment of the most important market dynamics. After conducting thorough research on the historical, as well as current growth parameters of the facial pumps market, the growth prospects of the market are obtained with maximum precision.
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