The significance of liquor serving temperature has played a vital role in launching multiple wine bar refrigeration products globally.
Moreover, energy efficiency, modern design, and theme-based color products are some of the additional features influencing the purchasing pattern of customers.
The bar refrigeration market is witnessing significant growth in terms of volume due to the increasing number of bars, clubs, and pubs globally and the increasing consumption of wine in residential areas.
On the other, manufacturers are engaged in enhancing the product usability and capacity such as freezing capacity, bottle placing capacity, and others to fulfill the customer’s need.
On the other hand, the launch of compact bar refrigeration is increasing product demand at small bars. However, the shutting down of bars due to restrictions on social gatherings has hampered the growth of the bar refrigeration market across the world, in the year, 2020.
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Global Bar Refrigeration Market: Market Dynamics
Increasing wine consumption across the world at a growth rate of 0.5% per year is fueling the growth of the bar refrigeration market in terms of volume. On the other hand, increasing corporate parties, increasing trend pertaining to clubbing and outing among customers is positively influencing the growth of the bar refrigeration market.
On the other hand, the opening of bars in modern trade channels including malls, big shopping complexes, luxury societies, and residences is driving the growth of the market. Also, the growth of the tourism industry indirectly supports the increasing demand for bar refrigeration.
Thus, the bar refrigeration market is expected to grow at a significant rate during the forecast period.
Trends for Bar Refrigeration Market
Compact bar refrigeration is in demand among end-users. Moreover, the increasing adoption of smart design associated with bar refrigeration is changing customer purchasing trends in the bar refrigeration market.
Acquisition of regional players by key players to increase product offering is a key trend in the market. Moreover, key palters are significantly involved in the partnership with e-Commerce players for increasing their sales footprint across the globe.
Opportunities for Bar Refrigeration Market
The high demand for bar refrigeration after the end of the covid-19 crisis is expected to be faced by bars, as people have an intense wish of doing parties and visiting bars nowadays.
Moreover, the introduction of new designs and partnerships with hotel chains across the world is expected to register growth opportunities for the bar refrigeration market during the forecast period.
Challenges for Bar Refrigeration Market
Laws, ban on wine shipping, wine prohibition and restriction on wine promotional activities and advertisement in some of the countries including UAE (only Sharjah), India (some states), Saudi Arabia, Iran, and others is hampering the growth of the bar refrigeration market.
On the other hand, concern for coronavirus spread has closed many bars globally, which in turn has restricted the sales of bar refrigeration market.
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Global Bar Refrigeration Market: Key Players
Some of the key players operating in the global bar refrigeration market are
- Empura
- Krowne
- Lionsgate
- Perlick Corporation
- Avantco
- Carrier Commercial Refrigeration, Inc.
- Homelabs
- New Air
- Apex refrigeration .
Product offering thorough company own website is registering growth opportunities for the key players in the market.
Bar refrigeration Market: Regional Outlook
Significant consumption of wine in Italy, the UK, France, and Spain supports the significant growth of the bar refrigeration market in the European region. Moreover, Germany and UK are expected to be the biggest importers of wine in the world.
The large number of bars and corporate parties associated with them is fueling the growth of the bar refrigeration market in North America. Moreover, the launch of new products is a significant trend adopted by companies in the North America bar refrigeration market.
High consumer spending in bars in Australia supports the significant share of the bar refrigeration market in the Asia Pacific region. Brazil is expected to hold a significant market value share in Latin America due to the presence of a significant amount of bars, pubs, and clubs in the country.
The Middle East and Africa is witnessing slow growth due to alcohol prohibiting in Iran, Libya, Saudi Arabia, Sudan, Yemen, Kuwait, UAE (only Sharjah) and others countries.
Basis of Product
- Back bar coolers
- Draft beer cooler/dispensers
- Glass chiller
- Bottle coolers
Basis of Price Range
- Mass
- Premium
Basis of Application
- Pubs
- Bar
- Clubs and lounges
Basis of Functionality
- Featured
- Conventional
Basis of Distribution Channel
- Direct
- Indirect
- Wholesalers/Distributors
- Independent Small Stores
- Online Sales Channel
- Specialty Stores
- Others